Manufacturer of bioclimatic pergolas
A pioneer in the manufacturing of bioclimatic pergolas in the Canada, Solicanada wanted a brand communication that was equalled by its unbridled creativity. Bioclimatic pergolas aren’t glamorous, you say? With a tailor-made communication, this common belief will be short-lived!
Brand identity and promotional tools design
To best reflect Solicanada’s brand and product identity, the challenge was to create a logo reminiscent of the specific character of the product, but in a graphical and dynamic way. We then applied this new branding on all promotional tools, which are used to sell their products across Canada!
The promotional tool is a brand’s ambassador in direct and internal marketing activities! In order to draw attention and be remembered, branding must therefore be present everywhere, from pens to business cards!